CEO announces departure from WILLIAM HILL

Ulrik Bengtsson has announced his departure from William Hill. The announcement comes ahead of the completion of the on-sale of William Hill Limited to Holdings. 

Bengtsson said, "With the on-sale to Holdings due to be completed later next week, the time is right for me to say goodbye to William Hill and to hand over to Itai Pazner, CEO of Holdings.

I look back over the last four years with pride at what we’ve achieved, which has brought us to this point where Holdings see the massive benefit of acquiring William Hill and the opportunities it will open up for both businesses.

I joined William Hill in April as Chief Digital Officer and started the journey to diversify William Hill internationally. With the acquisition of Mr Green in early , we created William Hill International and later that year, I was proud to take on the CEO role and lead the business to the great place it is today.

Holdings have acquired a brilliant business with two premium brands in William Hill and Mr Green, and I look forward to seeing how the combined business grows over the coming years."

Itai Prazner, Chief Executive of Holdings sai

A History of William Hill

For many this is the first name in gambling: Growing up in the days before the arrival of the Internet, William Hill betting shops were prevalent on British High Streets and those of a certain age who still like to bet online would have almost certainly used one of their shops at some point.

They aren’t necessarily the oldest bookmaker still in existence but their history stretches back over 80 years so how did it all began and how did they become the respected brand that we all know today?

Beginnings: to ’s

The company was founded in by a Mr William Hill himself and in the days before the industry was fully legalised, the official history states that it was set up as a telephone and postal service only and certainly that would have been a main focus of the operation at that time.

William Hill, like many of his contemporaries, started out in bookmaking at a young age and while working as an apprentice at the BSA motorcycle factory during World War I, he would drive around and collect bets on his bike.

Once the war had ended, Hill began to take his bookmaking activities more seriously. He set up at race courses but at that point he was some way ou

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William Hill is operated by WHG (International) Limited, a company registered in Gibraltar. WHG (International) Limited is licensed and regulated in Great Britain by the Gambling Commission under account number for customers in Great Britain and further licensed by the Government of Gibraltar and regulated by the Gibraltar Gambling Commissioner. The registered office of William Hill is at 6/1 Waterport Place, Gibraltar, with registered company number William Hill is a registered I.B.A.S bookmaker.

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